"Adidas joins forces with the Italian national team" © JumpStory

Italian national team will have a new sponsor from 2023, replacing another long-term European champions sponsor. The Italian national team officially announced that from 2023, the team's apparel will be produced by the company "Adidas," whose logo will be featured on the team's jerseys. Next year will mark the end of a 20-year partnership between the "Puma" brand and the current European champions. Italian Football Federation president Gabriele Gravina commented on this new agreement: "With this sponsor, we strengthen the development of our brand." Recently, the company "Adidas" made another very important decision - to withdraw from the Russian market following unjustified military actions by this country in Ukraine.

🤝 The #FIGC announces the partnership with @adidasfootball 🗣️ #Gravina: "Strengthens the development process of our brand." Details 👉🏻 https://t.co/SQpIiXR0u1#adidas #Nazionale 🇮🇹 #Azzurri #VivoAzzurro pic.twitter.com/Akfkp2Ng8e — Nazionale Italiana ⭐️⭐️⭐️⭐️ (@Azzurri) March 9, 2022