One of the sponsors urges the club to acquire at least one famous footballer from Asia in order to improve commercial prospects in this region.
The team's jerseys proudly feature the name of the company "Standard Chartered," and one of its representatives stated: "Liverpool" could greatly benefit us and the entire Premier League by acquiring players from Asia. We see what benefit Ji-Sung Park brought to Man Utd.
According to him, this would open up new commercial opportunities and help the club raise more funds. This wouldn't even be hindered by the fact that the team most likely won't play in the Champions League next season, as Asia is sleeping during the prestigious European tournament due to time zone differences.
It has been mentioned before that "Liverpool" is interested in signing the safe from Moscow CSKA representing Japan Keisuke Honda.